网站导航
关于我们
项目介绍
参与保护
新闻中心
资料馆
网站地图
  • 身份证号/记者证号:
  • 密码:
  • 记住用户名、密码
公告
WCS recruit a Communication Officer
2016-05-10
  

WCS recruit a Communication Officer

国际野生生物保护学会(Wildlife Conservation Society,简称WCS)是致力于野生生物保护的非营利组织,以先锋型和研究型工作著名。WCS成立于1895年,总部位于美国纽约。1996年,WCS开始在中国开展工作,包括打击濒危物种非法贸易、减少象牙消费需求,西藏羌塘草原生物多样性保护和可持续管理示范项目,东北地区跨国界东北虎保护工作,以及长江中下游地区扬子鳄重引入工作。目前,WCS已经在北京、广州、拉萨、珲春四地设立办公室。

现招聘如下职位:

Communication Officer (full time)

Department: Communication

Location: Beijing

Job Description:

Reporting to the Communication Manager, the Communication Officer will take charge of new media channels’ operation, online sentiments monitoring and online campaign designing to consistently articulate WCS China mission. The Communication Officer will support the team to achieve WCS strategic goals and short-term implementation objectives. The Communication Officer will work closely with team members of Communications. Main responsibilities include:

1.        Responsible for WCS’ new media platforms operation, updating and maintenance including Sina Weibo and WeChat, to enhance WCS’ reputation and activity level.

2.        Responsible for WCS’ official site updating, maintenance and management;

3.        Responsible for the planning and implementation of new media projects, to enhance WCS’ brand image and expand the influence of the projects;

4.        Responsible for collecting, analyzing data from new media operation, and tracking promotion effect;

5.        Collecting and analyzing success cases and data about new media operations from other organizations to provide reference and supporting for WCS’ new media operations;

6.        Being sensitive to Wildlife related news, policies and public sentiments; and actively leveraging the hot trends, key opinion leaders to optimize the communication effect;

7.        Being sensitive to new media tools like APP/HTML 5, and develop related resources;

8.        Supporting team’s plan and strategy making and reporting on request;

9.        Supporting other teams’ communications and projects based on mew media platforms;

10.     Responsible for building and managing WCS’ volunteer team;

11.     Responsible for temporary tasks or projects including but not limited offline activities, media interviews, graphic and video editing, meetings and business trips.

Qualifications

1.        Social science education background, majors in communications, public relations or advertising related fields are preferred;

2.        Bachelor or above

3.        3-5 years work experience for Bachelors or 1-3 years work experience for Masters.

4.        Candidates with career of reporters, editors, television editors, brand communication, public relations are preferred;

5.        Candidates with communication experience or internship in NGO are preferred.

Knowledge, skills, and abilities:

1.        Solid knowledge of social marketing theory, being familiar with the variety of popular Internet products and platforms, and having strong interest and unique understanding for social platforms including Weibo, WeChat, SNS, blog and BBS;

2.        Ability to take quick actions on policy or news, and being good at making communication strategy and tactics by leveraging social trends;

3.        Excellent writing skills and zest of innovation; Being good at drafting social media contents by leveraging hot topics and social trends;

4.        Excellent data analyzing skills. Being good at understanding the data and guide daily work according to the data analysis.

5.        Ability to make achievable work plan, and complete the job timely and efficiently.

6.        Commitment to the mission and values of WCS; willingness to understand China’s role in addressing the existing conservation challenges;

7.      Written and spoken fluency in both Mandarin Chinese and English.

传播专员(全职)

 

招聘人数:传播专员1名,全职

 

所属部门:传播团队

 

工作地点:北京

 

工作内容:

 

传播专员向传播主管汇报工作。传播专员负责新媒体运营、在线舆情监测、线上活动设计等工作,持续传播WCS中国项目的使命,支持WCS短期目标和战略目标的实现。传播专员将与传播团队紧密合作,具体职责如下:

 

1、负责WCS微博、微信等新媒体平台的日常内容更新和维护,提升WCS新媒体平台的美誉度和活跃程度;

 

2、负责WCS官方网站及项目网站的内容更新、维护和管理;

 

3、负责策划并执行新媒体项目的运营方案,提升WCS品牌形象,扩大项目影响力;

 

4、负责整理、分析新媒体运营数据,跟踪推广效果;

 

5、收集、分析其他机构新媒体运营的优秀案例和数据,为WCS新媒体运营策略提供有效依据;

 

6、对野生动物保护相关新闻、政策、社会舆论保持敏感,并积极利用网络热点趋势、意见领袖等资源优化传播效果;

 

7、对新媒体工具如APPHTML5等保持敏感,并主动拓展相关资源;

 

8、参与团队工作计划及策略的制定,并根据要求完成总结汇报工作;

 

9、利用新媒体平台配合WCS其他团队或项目的宣传和推广工作;

 

10、负责WCS志愿者团队的建设及管理;

 

11、负责包括线下活动、媒体专访、图片及视频编辑、会议及出差等其他传播团队临时性工作任务。

 

任职资格:

 

1、专业要求:社会科学类专业背景,传播学、公共关系、广告相关专业优先;

 

2、学历:本科或硕士研究生;

 

3、工作经验/工作年限:3-5年工作经验(本科),1-3年工作经验(研究生);

 

4、有记者、编辑、电视台采编、品牌传播、公关公司等传播类相关工作经验优先;

 

5、有非盈利组织传播实习或工作经验优先。

 

能力要求:

 

1、有一定社会化营销理论基础,熟悉当下各种热门互联网产品和平台,对微博、微信、SNS、博客、论坛等产品有浓厚兴趣及独到认识;

 

2、有能力对政策或新闻热点迅速作出反应,善于利用舆论趋势制定传播策略及方法;

 

3、良好的文字能力和创造力,善于根据网络热点或趋势撰写适用于社交媒体的文案;

 

4、良好的数据分析能力,善于解读数据并根据数据指导工作;

 

5、能够制定切实可行的工作计划,并在既定时间内高质量地完成;

 

6、认同WCS的理念,遵循WCS的宗旨,热爱大自然,愿意投身生态保护事业;

 

7、优秀的中英文沟通能力。

 

截止申请日期:2016612

 

 

 

 

 

上述两个职位申请方式:有兴趣人士请将求职信及履历连同期望工资与可上班日期发邮件至:ywang@wcs.org,邮件标题请注明“应聘岗位+姓名”,例如:传播专员+张某。(如于寄出求职信后一个月内没有接获通知,可当落选论。申请者提供的所有材料只作招聘之用)

 

 

 

欲了解WCS其他信息,请登陆http:// www.wcs.org.cn,或关注WCS新浪微博与腾讯微信:账号“WCS国际野生生物保护学会”

分享到:
版权所有:国际野生生物保护学会(WCS)中国项目  京ICP备15049649号